Jay Leno, Ad Week, National Review, etc.

Jay Leno had this to say:

“Tough year for Jesus. Last year, He was the superstar leading character of the biggest movie of the year, “The Passion of the Christ.” Now, he’s relegated to a recurring role in a dead show on the fourth-place network!”

Ad Week says the show has “tempted few sponsors”:

“NBC aired just 23 commercials spanning 12.5 minutes during last Friday’s two-hour premiere of its controversial new series Book of Daniel. That’s just over six minutes of ads per hour, or about half the usual load of commercials for network prime time, according to network and agency sources.”

Wednesday morning update: a similar piece in The New York Times.

The National Review Online has a critical piece by Louis Witting.

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