When a mission-driven organization forgets about mission

Seamus Carey, president of Transylvania University, draws some lessons from what happened at Mount Saint Mary’s University in Maryland when the board decided to hire a person from the business world as president and then fired him on February 29.

Carey reflects on what happens when a mission-driven organization forgets about mission.

Inside Higher Education:

Mr. Newman’s off-color remarks were in reference to student retention numbers. He wanted to improve the university’s metrics by convincing students who were unlikely to persist there to leave before they would count in the institution’s retention report. If a college or university’s retention statistics improve, the thinking goes, its rankings might also improve. A better ranking might attract more students.

Newman’s approach to managing an institution whose purpose is to transform lives by building confidence, expanding imaginations and developing character is indicative of a disturbing trend in higher education. The attempt to transfer yardsticks devised in the business community to educational institutions is doomed to fail. Newman’s colorful language may have accelerated his demise, but his attempt to boost retention numbers by prioritizing rankings over the substantive mission of the institution was bad business. By reducing students to statistics, the purpose of the institution’s existence was lost.

I know of no leader in higher education who does not understand and appreciate the need for accountability. We all recognize the economic challenges of higher education. And we are searching for ways to reduce costs and maximize revenues. But those goals are the by-products of the overarching goods to which we aspire. We exist to educate human beings. This process, and the outcomes we produce, cannot be reduced to metrics relating to student wages two years after graduation. It is not that metrics are irrelevant, but we must find the right ones and use them in their proper place. They cannot supplant the reason we exist.

Business models that make achieving certain numbers the top priority fail to understand that students are complex beings who develop at different times along different trajectories. They respond to different teachers for different reasons and sometimes suddenly discover a new interest, a new passion and new abilities that transform their lives.

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