Seth Godin at his blog, “Seth Godin’s Blog”, offers up several reason why ideas spread. Since the church is in the business of preaching the Gospel, spreading the Good News has been central to the mission of the church for over 2,000 years. How might Godin’s list apply to the church? What’s he leaving out?
I spread your idea because…
From Seth Godin’s Blog
Ideas spread when people choose to spread them. Here are some reasons why:
1 I spread your idea because it makes me feel generous.
2…because I feel smart alerting others to what I discovered.
3…because I care about the outcome and want you (the creator of the idea) to succeed.
4…because I have no choice. Every time I use your product, I spread the idea (Hotmail, iPad, a tattoo).
5…because there’s a financial benefit directly to me (Amazon affiliates, mlm).
6…because it’s funny and laughing alone is no fun.
7…because I’m lonely and sharing an idea solves that problem, at least for a while.
8…because I’m angry and I want to enlist others in my outrage (or in shutting you down).
9…because both my friend and I will benefit if I share the idea (Groupon).
Read the rest HERE